Lehigh Valley LaunchBox is launching a virtual educational events series showcasing how various business segments are pivoting and adapting in response to COVID-19. The series, “LaunchBox Ladies: Navigating the New Normal,” will focus on women entrepreneurs and how they are handling these challenges.

The first program of a four-part series will be held Wednesday, May 13. The panelists will share how they had to pivot their small business to adapt during COVID-19. The program runs from 12 to 1 p.m.

The event is open to students and the public.

The May 13 event, which is sponsored by ASR Media Productions, features the following speakers:

• Ashley Russo, ASR Media Productions
• Khine Zaw, Khineder Creations
• Elaine Zelker, Elaine Zelker Photography
• Ann Marie Supinski, AM Luxe

To register, visit the event website. For more information on LaunchBox Ladies, email LVLaunchBox@psu.edu or call 610-285-5208.

The future events will take place on the following dates and cover the following topics:

May 27 - Navigating the New Normal: Professional Services

June 10 - Navigating the New Normal: Health Care & Wellness    

      June 24 - Navigating the New Normal: Higher Education

Lehigh Valley LaunchBox (LVLB) is an early-stage business accelerator program for entrepreneurs. As a signature program of Invent Penn State, LVLB partners with a network of community and university partners to offer continuing support to small business owners and guides them through every step of their startup journey.

Information regarding the Invent Penn State initiative is available online.